Trends · Focus
Warm, soft, desirable: sherpa is the must-have piece of the cold season. We’ll explain why it’s flying off the shelves—and how you can get in on the trend.
Where does the trend come from?
Inherited from American work jackets, sherpa material has been propelled by social media. Seen on every fashion influencer, it has become a winter staple in just a few seasons.
For which clientele?
Oversized. Sherpa appeals as much to young trend-following customers as it does to women looking for a warm, easy-to-wear piece.
How can I sell it in stores?
Place it in the display window: its texture catches the eye. Focus on camel and ecru tones, prioritize sizes S/M, and plan for restocking.
Are you a professional?
Access wholesale prices and place an order.